Take the time to read Joel Tudors Take on the surf culture now:

I have to say.....Joel Tudors interview in this months Surfer magazine could not be more accurate in what the surf culture has become...."unfortunately". Here is just one paragraph of Joel's response & description of the surf culture now:

It's a different time. I mean the kids these days think it's normal to take a Filmer to the beach and make a video about yourself and put it up on the Internet. For some reason it is completely cool to blow your own horn in 2012. Like there's nothing wrong with being an egomaniac and basing your entire existence from sunup to sundown on producing yourself as a cool person. In my day, if you did that, you were done. My car would still be getting destroyed every time I parked it in the lot. Today it's all about yourself and how to make yourself seem cool. How much talent you have doesn't seem to matter. It's cool to film and make videos and all that crap, but not if that's your sole purpose for surfing. If you can't go to the beach and have fun without a Filmer or photographer, well somethings wrong.